I was asked by Norwich University of the Arts students union to design both a facebook cover image and an instagram square, for their International women's day social media campaign. I started by sketching out some ideas, initially liking the flower motif, however I felt this was quite generic. I eventually arrived at the idea of the multiple women coming together; as this campaign was about celebrating women. At this stage I drew out the image until I was happy then took it digital to design both elements. I was asked to include the SU's logo and the text 'International Women's Day' and 'In partnership with NUASU Womanist society.' Other than that I had a lot of creative freedom and below are the resulting designs from this process.
(Above): initial flower motifs for the design
(Above):Final design for Facebook cover image (left) and Instagram square (right)
