A branding project for a legal firm wanting to stand out from their competitors.
I created a 'safe option' for the client and then a bold option which would set them apart. An idea led campaign using creative tools to showcase how this firm is unique.
The bold option below was also presented to the client, as a challenger to the brands in the market.
The client went with the first option, for a more integrated branding vision that fitted in with the industry, providing a feeling of industry knowledge and security.
The below is the logo in action on their Facebook page.
The below are two adverts they produced that included the logo in place.
